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The Art, Science, and Technology of Nonprofit Fundraising – Why Donors Donate
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In this eBook Dr. Aylen covers the different reasons people have that cause them to donate to charitable causes and how these need impact donor retention and acquisition activities.
Category: Fundraising
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The Art, Science, and Technology of Nonprofit Fundraising – Blacklisted!
There are currently 102 known blackness sites in the world. These are employed by major corporations to identify organizations that may be sending out email spam. Such people are blacklisted and their emails do not reach their employees. In this eBook these sites are discussed together with the techniques necessary to… $1.99 - +
The Art, Science, and Technology of Nonprofit Fundraising – Donor Classification & Segmentation
Before approaching any person with the idea that they should become part of your donor cadre, nonprofit development staff need to make a real effort to classify them in terms of their donor potential. In this eBook, Dr. Aylen shows how this can be achieved. $1.99 - +
The Art, Science, and Technology of Nonprofit Fundraising – Grant Writing and the 6 Second Scan
Staff and foundation governmental funding sources that vet grant applications initially scan grant applications quickly to decide which ones they will give closer scrutiny. In this eBook, Dr. Aylen discusses this and describes why every grant applications must be structured in a way that takes this into account. $1.99 - +
The Art, Science, and Technology of Nonprofit Fundraising – Competing for New Donors
As old money has left the system and new money coming in has replaced it, so it has brought with it a much more accountability-oriented approach to the funding of nonprofits. In this eBook, Dr. Aylen shows you how to turn this situation to your advantage and build your cadre… $1.99 - +
The Art, Science, and Technology of Nonprofit Fundraising – Ask Early, Ask Often
There is an adage in selling that if you don’t ask you don’t get. It is also the case the great salespeople ask early and often. Unfortunately, many people that run nonprofits are not great salespeople. Consequently, they find it difficult to ask. Yet, the truth is that when the… $1.99