The Art, Science, and Technology of Nonprofit Fundraising – COLD to HOT
Nonprofit Fundraising – COLD to HOT
Anyone who has been in selling or donor development knows that taking people from “cold” to “hot” is an extremely difficult thing to do. This eBook shows you how to improve your donor acquisition program by identifying every situation where there is a warm connection.
- Are you a nonprofit leader or thinking of setting up a nonprofit?
- Do you donate to the nonprofit sector or are you thinking of doing so?
If you answered YES to either of the questions above, then read this eBook! While nonprofits can convert WARM contacts into donors, they have difficulty with COLD contacts. This eBook describes how to resolve this problem!