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The Art, Science, and Technology of Nonprofit Fundraising – Why Donors Donate
$1.99
In this eBook Dr. Aylen covers the different reasons people have that cause them to donate to charitable causes and how these need impact donor retention and acquisition activities.
Category: Fundraising
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The Art, Science, and Technology of Nonprofit Fundraising – Emailing and the Law
While it is illegal to try to obtain donations through emails to recipients who have not previously subscribed to receive such emails, there is a perfectly legal way around this which Dr. Aylen describes in this eBook. $1.99 - +
The Art, Science, and Technology of Nonprofit Fundraising – COLD to HOT
Nonprofit Fundraising – COLD to HOT Anyone who has been in selling or donor development knows that taking people from “cold” to “hot” is an extremely difficult thing to do. This eBook shows you how to improve your donor acquisition program by identifying every situation where there is a warm connection. Are… $1.99 - +
The Art, Science, and Technology of Nonprofit Fundraising – Fully Integrated Fundraising
Whatever your stage of growth, it is vital that fundraising doesn’t become an entity isolated from the rest of the organization. This eBook shows you how to ensure that everyone supports fundraising and how you can make doing this a part of everyone’s job. $1.99 - +
The Art, Science, and Technology of Nonprofit Fundraising – Ask Early, Ask Often
There is an adage in selling that if you don’t ask you don’t get. It is also the case the great salespeople ask early and often. Unfortunately, many people that run nonprofits are not great salespeople. Consequently, they find it difficult to ask. Yet, the truth is that when the… $1.99 - +
The Art, Science, and Technology of Nonprofit Fundraising – Developing a Fundraising Strategy
A key responsibility of the Development Director is to plan the fund-raising strategy for the entire organization. In this eBook, Dr. Aylen describes the collaborative underpinnings necessary for the resulting strategy to be both effective and obtain “buy-in” from the rest of the organization and its cadre of supporters. $1.99