The Art, Science, and Technology of Nonprofit Fundraising – eBooks & Education-Based Donor Acquisition
Over the past few years however, a new type of email marketing strategy, called education-based marketing has emerged. In this eBook, Dr. Aylen show you how and why this technique works and how you can use it to enhance your donor acquisition program.
The Art, Science, and Technology of Nonprofit Fundraising – Developing a Fundraising StrategyA key responsibility of the Development Director is to plan the fund-raising strategy for the entire organization. In this eBook, Dr. Aylen describes the collaborative underpinnings necessary for the resulting strategy to be both effective and obtain “buy-in” from the rest of the organization and its cadre of supporters. $1.99
The Art, Science, and Technology of Nonprofit Fundraising – Grant Writing and the 6 Second ScanStaff and foundation governmental funding sources that vet grant applications initially scan grant applications quickly to decide which ones they will give closer scrutiny. In this eBook, Dr. Aylen discusses this and describes why every grant applications must be structured in a way that takes this into account. $1.99
The Art, Science, and Technology of Nonprofit Fundraising – Governance & ManagementThe Board of Directors of every nonprofit has overall authority in terms of hiring and firing of the Executive Director. However, they must not be allowed to step into the operations of the organization and take operational decisions. In this eBook, Dr. Aylen shows you how to avoid the potential conflict… $1.99
The Art, Science, and Technology of Nonprofit Fundraising – Donor Classification & SegmentationBefore approaching any person with the idea that they should become part of your donor cadre, nonprofit development staff need to make a real effort to classify them in terms of their donor potential. In this eBook, Dr. Aylen shows how this can be achieved. $1.99
The Art, Science, and Technology of Nonprofit Fundraising – Board Members: Getting to Know YouThe Board of Directors of every nonprofit can provide much more than oversight. Individual board members will each have their own areas of specialization and interests. This eBook describes how, by knowing what these are and by carefully tapping into them, the nonprofit can enlist board member skill and experience to… $1.99